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5 Digital Marketing Tools for Small Businesses

Digital marketing tools are essential for any business owner looking to grow their brand online. These days, there’s no excuse for not having an effective strategy in place.


Buffer is one of the most popular social media management apps available. It allows users to schedule posts across multiple platforms such as Facebook, Twitter, LinkedIn, Google+, Instagram, Pinterest, Tumblr, and more at once. This makes it easy to share content with followers when you’re busy.


Hootsuite is another popular social media management cloud-based system. It allows users to manage all your social channels, engage new audiences, and grow your brand on social channels. With content creation, scheduling, and publishing from a single dashboard, users can easily stay on top of socials with incoming message management and advanced analytics.


HubSpot is a marketing automation platform that allows users to build automated campaigns, track results, and measure ROI. HubSpot's free CRM powers your customer support, sales, and marketing with easy-to-use features like live chat, meeting scheduling, and email tracking. HubSpot also provides analytics and reporting features. HubSpot was founded in 2004 and acquired by Salesforce in 2012.


Email marketing is one of the most effective ways to reach customers and prospects. However, email marketing isn’t just for big companies anymore. MailChimp is a free email marketing service with a variety of features. It includes templates, autoresponders, and other tools to help you send emails. That means there’s no reason not to start using these email marketing tools.


Marketo is an enterprise software company that helps marketers automate lead generation, customer engagement, and sales processes. It offers both cloud-based and on-premise solutions. Marketo has been named as one of the fastest-growing companies by Inc. Magazine.

These tools can help to manage your socials but sometimes you might need some expert help to make sure that you are ticking all the right boxes. Be sure to reach out to the team at Marketing Boost for a strategy session and we can get you set up and on your way.


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